Stop Ignoring Twitter now. Here are Some Reasons Why?

There have been many articles written about why to use Twitter, how to use twitter and I’ve certainly published my share of them. However, the trend is constantly changing. New trends, ideas, applications, and features coming out, and they further emphasize Twitter’s place on the world wide web.

Following are some reasons why it is becoming increasingly important to marketers and promoters.

• Twitter Lists The new Twitter Lists are changing the game. With lists your tweets may appear all over the web if you can get onto lists. They will appear on sites and blogs, which are more than likely going to be related to the niche you are in anyway if you have the right audience on Twitter.
• The Openness of Twitter The openness of Twitter, social media and the web in general, pretty much means that your messages on Twitter won’t be limited to your Twitter audience. Facebook and other social networks will bring tweets in. People will share them, screenshot them, link to them on blogs, etc. Twitter is a means of getting your message out to more people, but it’s not necessarily only the people on Twitter that will see those messages.
• Building a Relationships I can chop chop Twitter to four basic concepts: listen, learn, care, and serve. Basically, if you listen to the community, you will learn, and if you show that you care, you are more likely to get more out of your efforts. Serving means providing something of use to the community.
• Traffic that you love Twitter can bring you not only random traffic, but traffic from people who are actually passionate about the niche that you are a part of. Retweets are huge in this regard.  I notice that people are willing to risk their reputations by retweeting your content.
• Current affairs and real-timeBeing found in Twitter searches (not to mention real time search in general, which is starting to become a main area of focus for all of the big search engines, not to mention all of the standalone real-time search sites) provides a lot of opportunity for exposure. We discussed this here and gave tips for getting found in real-time searches.
• Going International and Multi-lingual Twitter is expanding into more languages. If you thought Twitter was important to marketing already, consider that for most of its existence, it has only been available in a couple of languages. Now it’s in Spanish, and many more languages will follow. That’s not only going to be huge for international and multi-lingual marketing efforts, it’s going to be huge for Twitter’s growth, and the more Twitter grows, the more potential customers are out there.

And don’t forget to tweet this article :) … Do you have more reasons for not using twitter? share it with us by posting your comments below!