At the end of last year, Google announced the launch of the new Search-based Keyword Tool. This tool examines the content of your website and matches it against actual Google search queries, providing you with a list of highly relevant, actively-searched keywords. Since the launch, the tool is now available in Australia, Canada, China, Japan, and New Zealand. Additionally, on the Settings page, you are now able to select the currency for which you’d like to see suggested bids.
Search-based Keyword Tool (SBKT) helps you by giving ideas:
- Based on actual Google search queries
- Matched to specific pages of your website with your ad and search share
- New to your Adwords account (typically excluding keywords matching those already in your account)
Google has also added new features to enable greater customization and help you get even more targeted results, some of the newest added features are:
- Language/Country-specific results: Narrow your results by adjusting your country/territory and language settings. For example, you can use this if you only want to have the tool match your website against searches from Canada or Australia.
- Ad/Search Share filters: Filter by Ad Share and Search Share, in addition to the other advanced filtering options. These filters help you customize your results to focus on queries where you’re not showing up in the natural search-results.
If you haven’t tried the tool yet, go to http://www.google.com/sktool…
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