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goo.gl a URL shortening service by Google

by teamgpt
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Some common URL shortening services are bit.ly and tinyurl.com. Initially, goo.gl is not a stand-alone service as bit.ly BUT is only available from the Google Toolbar and Feed Burner.

Google URL Shortener at goo.gl is a service that takes long URLs and squeezes them into fewer characters to make a link that is easier to share, tweet, or email to friends. The core goals of this service are:

  • Stability – ensuring that the service has very good uptime
  • Security – protecting users from malware and phishing pages
  • Speed – fast resolution of short URLs

Google says:

Google URL Shortener is currently available for Google products and not for broader consumer use.

You can find the new shortening service being implemented in the Google Toolbar and In Feedburner for now.